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Neither McDonald’s nor Burger King – this chain passes them by and sweeps the board in customer satisfaction for the 11th year in a row

by Sandra V
June 29, 2025
Neither McDonald's nor Burger King - this chain passes them by and sweeps the board in customer satisfaction for the 11th year in a row

Neither McDonald's nor Burger King - this chain passes them by and sweeps the board in customer satisfaction for the 11th year in a row

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Chick-fil-A, haven’t you heard about this fast food chain? Well, this place has become the number one fast food chain in the United States when it comes to customers’ satisfaction. This title was given to Chick-fil-A due to a national survey based on consumption preferences of thousands of people, making this company the leader of the fast food ranking once again. People look for a great experience when they go to restaurants, stores, or any other place, and this shows in this survey.

Nowadays food services depend on inflation and changes in the consumption habits, so it’s remarkable how Chick-fil-A has become the favorite brand due to a great consumers’ experience. Should McDonald’s or Burger King be worried about Chick-fil-A? Let’s find out!

A new competitor in the fast food world

Standing out in the fast food world in the United States is not an easy thing to do, but Chick-fil-A is fighting for its place in this industry. This is shown in the American Customer Satisfaction Index, which reports Chick-fil-A has been voted as the number one chain in customers’ satisfaction for the eleventh consecutive year. Not only surpassed this company’s direct competitors in the fast food industry, but also other important brands like Panera, Starbucks and Domino’s.

Chick-fil-A

In case you don’t know what Chick-fil-A is, let’s explain it! It was founded in 1946 in Atlanta, Georgia, and it is a popular American fast food restaurant chain known for its chicken sandwiches.

People love it because of its high quality chicken menu items, great customer service, family-friendly atmosphere and a unique corporate policy of closing all restaurants on Sundays because of religious and family matters.

A difficult achievement

In 2025, the gastronomy sector has faced many economic issues due to inflation and the instability of the market. So, the fact that Chick-fil-A has achieved to establish a relationship of trust with their clients with this situation is even more striking.

According to the survey, many people were going more frequently to smaller chains, convenience stores or even eating at home, rather than keep going to the same big companies. This is mostly because the food price to cook at home increased just 1,2% whereas restaurant menus experienced a higher percentage.

Slowly growing

Chick-fil-A is not at the top of the customers’ satisfaction survey just because it has been popular from one day to the next, but it has been a step by step situation. This also doesn’t mean their sales are the highest in the country because the company has experienced an increase of 5,4% on their sales, which is the lowest in two decades.

Are other companies worried about this?

You might think other companies (very popular ones) are also at the top of customers’ satisfaction, but I’m afraid that’s not the case. Let’s take McDonald’s for example, it just increased 0,2% on this survey. Why? Because their customers claim the deliveries are so slow, so if we add inflation to this, it results in a negative experience for their clients.

Voting for the best delivery experience

This survey was not only about restaurants, but also about something very common and comfortable nowadays: delivery platforms. So, let’s talk about numbers of the satisfaction voting, shall we?

  • Grubhub was given 73 out of 100.
  • DoorDash got 74 out of 100.
  • UberEats was a bit luckier and people gave it 75 out of 100.

What people dislike the most about delivery services is prices and taxes, but this survey shows clients’ opinions improved a bit.

I know sometimes we don’t know where to go to eat and we tend to go to the popular fast food restaurant chains like McDonald’s, but we should give local chains and restaurants a go because you can find places that will surprise you for good like Chick-fil-A.

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